Meet Our New Graphic Designer, Kelsey Steineke

Kelsey Steineke headshot

There’s a new burst of creativity at The Sampson House, and her name is Kelsey Steineke! We’re thrilled to welcome Kelsey to the team as our newest Graphic Designer.

Originally from Sioux Falls, Kelsey brings not only a strong design skillset but also a bright, bubbly energy that lights up our office. Her passion for color, layout, and visual storytelling is already making an impact on our client work—and we can’t wait to see her style shine even more in the months ahead.

Welcome to the team, Kelsey! We’re so happy to have you here!

LEARN MORE ABOUT KELSEY BELOW

Name: Kelsey Steineke

College: University of Sioux Falls

Hometown: Crooks, SD

Role: Graphic Design

Birthday: June 27

Instagram handle: @KcAlt3

Coffee Drink of choice: Honey Lavender Iced Almond Milk Latte

Kelsey Steineke working on laptop

HOW DID YOU FIRST LEARN ABOUT TSH AND WHAT DREW YOU TO US? 

I first learned about The Sampson House while searching for summer internships back in 2018 during college. What really draws me to TSH is the fun, collaborative, and empowering culture that defines the company. Coming from a small, in-house marketing team, I knew I wanted to be part of a close-knit organization that not only values strong relationships with its clients and employees but also prioritizes their professional development and personal well-being.


WHAT ARE 3 WORDS TO DESCRIBE THE SAMPSON HOUSE?

Innovative, Strategic, Bold

WHAT PROJECTS ARE YOU CURRENTLY WORKING ON? AND WHICH HAS BEEN YOUR FAVORITE SO FAR?

I’ve been working on some materials for Voyage Federal Credit Union, and I’m super excited to dive into designing their annual report! 

WHAT MOTIVATES YOU TO WAKE UP AND GO TO WORK?

The ability to create and use my talents every day and the opportunity to collaborate with a team that shares the same artistic passions!


WHAT DO YOU SPEND YOUR TIME DOING WHEN YOU’RE NOT AT WORK?

Outside of work, you can find me photographing weddings and seniors, traveling, looking up recipes to make my next sweet treat, or teaching Hot Yoga Sculpt classes at Ignite Infrared Fitness Studio!! I’m also currently training to become a Pilates Instructor at Lawless Pilates Co

WHEN DID YOU DEVELOP AN INTEREST IN ART, DESIGN AND MARKETING? 

Art was always my favorite subject in grade school. Growing up in an arts-and-crafts household, I was encouraged to explore my creative passions from a young age. During my senior year of high school, I took a Photoshop class and a photography art lesson, which really sparked my interest in digital art. I'm incredibly grateful to my professors at the University of Sioux Falls, who recognized my passion and talents, and encouraged me to pursue a career in Art and Marketing!


WHAT’S A CURRENT MARKETING TREND YOU SEE HAPPENING RIGHT NOW?

Minimalism with bold typography! Designers are keeping things clean and simple, using big, bold text to make a strong statement, and stripping away unnecessary elements to let the message stand out clearly.


WHO WOULD BE YOUR DREAM CLIENT TO WORK ON AND WHY?

Vitality! As a fitness guru, I LOVE shopping for cute new workout sets. Vitality has been my number one activewear brand for years now  - I would love to be able to come up with some cute merchandise colors, patterns, and designs!!

BEST ADVICE YOU'VE EVER RECEIVED?

Travel when you're young! A lot of people wait to travel till retirement, but I will never be this young, able, and free from other responsibilities and obligations. Just buy the plane ticket, you don’t know what tomorrow will bring, so explore the world now!


DESCRIBE YOURSELF IN 3 WORDS
 

Driven, Fierce, Unique

Kelsey Steineke working on laptop

WHAT’S YOUR FAVORITE THING ABOUT YOUR POSITION?

The opportunity to use my creative talents to turn ideas into visual stories that impact and inspire others and bring solutions to a client’s needs. It's exciting to take an idea and bring it to life visually through color, typography, and composition.

IF YOU COULD MEET ANYONE, LIVING OR DEAD, WHO WOULD IT BE AND WHY?

My maternal grandfather! He passed away long before I was born. My grandma was the strongest (and most onery) little old lady I ever met, who spoiled me rotten. I would have loved to meet the love of her life, the father who raised my mother and ultimately shaped the way I was raised! 


FAVORITE RESTAURANT?

Does B & G Milkyway count? My favorite food group is ice cream!!! I can’t say I have a favorite restaurant, but my favorite meal is the Steak and Perogies at 22TEN Kitchen Cocktails.


3 INTERESTING THINGS ABOUT YOU:

    1. World’s biggest sweet tooth - nothing can ever be “too sweet” for me.

    2. I have an ever-growing ring collection - I love jewelry, especially rings!! 

    3. I am a maximalist. I love the beauty and fashion industry, & I WILL take 3 hours to get ready. I’ve learned to embrace my “extra” personality and boldness in my lifestyle, fashion, and designs! It’s 2025 - we’re not apologizing for being extra. 


WHAT ARE YOU CURRENTLY LISTENING TO ON YOUR PLAYLIST?

Bluest Flame - Selena Gomez on repeat!!! 


GO-TO TV SHOW?

The Peaky Blinders, One Tree Hill, or The Vampire Diaries. I’m not a current tv-show watcher, as my past time is spent on TikTok these days lol. But I will rewatch these three series with anyone who asks!! 


HOW DO YOU DEFINE SUCCESS?

If I am happy, I am successful. Finding joy in what I do, and keeping the passion for what I do is the ultimate determination of my success. 


WHAT DO YOU BRING TO THE TABLE HERE AT TSH?

A bold, fresh perspective and a loud personality! I’m not afraid to push boundaries, try new options and layouts, or stray from an original idea/vision! 

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Meet Our New Digital Specialist, Shelby Lang